Marketing Automation Consulting for Growing B2B Companies

Get senior-level marketing automation expertise without the full-time hire.

Brisbane-based, working remotely across Australia.

from $80/hr
Project-based or monthly retainer.

How I Can Help Your Business

Marketo &
Salesforce Audit

from $3,500 (3-4 weeks)

What You Get:

A comprehensive review of your marketing automation setup with a prioritized action plan to fix what's broken and unlock what's possible.

Perfect For:

  • Companies using less than 30% of Marketo's capabilities

  • Teams frustrated with poor data quality or integration issues

  • Marketing leaders who know something's wrong but can't identify what

Deliverables:

  • Current state assessment (data quality, integrations, campaign architecture)

  • Gap analysis against industry best practices

  • Prioritized 90-day improvement roadmap

  • 1-hour walkthrough presentation

Monthly Consulting Retainer

$1,500-$2,000/month (scope dependent)

What You Get:

A comprehensive review of your marketing automation setup with a prioritized action plan to fix what's broken and unlock what's possible.

Perfect For:

  • Companies using less than 30% of Marketo's capabilities

  • Teams frustrated with poor data quality or integration issues

  • Marketing leaders who know something's wrong but can't identify what

Deliverables:

  • Current state assessment (data quality, integrations, campaign architecture)

  • Gap analysis against industry best practices

  • Prioritized 90-day improvement roadmap

  • 1-hour walkthrough presentation

Implementation Projects

from $2,500 (varies by project scope)

What You Get:

Fixed-scope technical projects delivered on time with clear timelines and outcomes.

Perfect For:

  • Companies needing specific technical work completed

  • Teams without internal Marketo/Salesforce developers

  • Businesses launching new marketing initiatives

Example Projects:

  • Marketo-Salesforce integration setup or optimization

  • Lead scoring model design and implementation

  • Event marketing automation (webinar integration with On24, Zoom)

  • Custom nurture program architecture

  • Marketing attribution reporting setup

  • Email template development and deployment

I also work with HubSpot, Pardot, Klaviyo and other platforms on a case-by-case basis.

Results I’ve Delivered

3x increase in email engagement
for Adobe APAC

Designed and executed innovative automation architecture and personalized nurture programs that increased click rates from 1.2% to 3.8%, driving increased sales pipeline.

28% growth
in SaaS product adoption

Enhanced marketing automation strategies at AskRIGHT, resulting in 28% increase in primary SaaS product users through improved engagement campaigns.

47% increase
in verified marketing prospects

Led comprehensive marketing data optimization and cleanup initiative at Console Group, delivering a 47% increase in high-quality, marketable contacts.

Enterprise-scale
integration architecture

Created bespoke technical architecture facilitating Marketo integrations with Integrate, Salesforce CRM, and On24 for Adobe Asia Pacific's demand generation engine.

Technical Expertise


Marketing Automation:

  • Marketo (Certified Expert)

  • Salesforce Pardot

  • HubSpot

  • Braze

  • Klaviyo

  • Campaign Monitor

  • Mailchimp


CRM & Data:

  • Salesforce (Certified Administrator)

  • Microsoft Dynamics

  • Service Cloud Reporting

  • SQL and database management

  • Python for data analysis


Integration & Development:

  • Marketo-Salesforce sync architecture

  • Webinar platform integrations (On24, Zoom)

  • Website integration (WordPress, Drupal)

  • Custom API development

  • HTML/CSS for email templates


Analytics & Optimization:

  • Google Analytics and Optimize

  • Excel Business Intelligence

  • Marketing attribution modeling

  • Lead scoring frameworks


About

I'm a Marketo Certified Expert and Salesforce Certified Administrator with 10+ years of experience building marketing automation systems for companies ranging from high-growth startups to enterprise organizations like Adobe.

My Background:

Senior Manager at Merkle (Adobe's lead agency), managing marketing automation consulting for APAC region

Led marketing automation strategies at AskRIGHT, Console Group, and Silver Chef

Specialized in complex technical integrations, lead lifecycle management, and data-driven campaign optimization

Why Independent Consulting?:

Most mid-sized B2B companies don't need a full-time Marketo expert, but they definitely need expertise. I work with 3-4 clients on a project or retainer basis, which means you get senior-level strategic thinking and technical execution without the overhead of a full-time hire.

My Approach:

I focus on practical implementations that drive measurable business outcomes. Marketing automation that actually works for your business goals and team capacity.

Based in Brisbane, Queensland. Working remotely across Australia.

Adobe Marketo Certified Expert

✳︎

Salesforce Certified Administrator

✳︎

Adobe Marketo Certified Expert ✳︎ Salesforce Certified Administrator ✳︎

How We Work Together

Free Consultation (30 minutes)

1

We'll discuss your current setup, challenges, and goals. I'll give you honest feedback on whether I can help.


Proposal & Timeline

2

If it's a good fit, I'll send a detailed proposal with scope, deliverables, timeline, and pricing.


Kickoff

3

We'll have a kickoff call to align on objectives, access requirements, and communication preferences.


Execution

4

I work asynchronously with regular check-ins (weekly or bi-weekly depending on project). You'll get progress updates and can reach me via email/Slack with 24-48 hour response time.


Delivery & Handoff

5

For projects: complete documentation and knowledge transfer. For retainers: ongoing support with monthly review calls.